Web Graphics

TML Web Design Creates Graphics That Are Eye Catching And Balanced

The perfect balance of color, light and action are required to attract today's web surfer. The colors and graphics you choose should reflect the mood of the site you are building. If you want to create a calm, relaxing site, use muted colors that have a slight gray tone to them. If you want a site that is alive and vibrant, use colors that are more true to shade. The main idea is that the color can affect the mood of the site and it must reflect the audience that visits the site. An example of this would be a site for teenagers. This site should use brighter colors and have more animated graphics. A site that is frequented by people interested in saving the planet should have more earth tones on it. These examples demostrate how colors should be used to reflect the audience.

In addition to the colors you choose, your graphics need to portray the message you are presenting in an easy to understand way. You will see the term "mystery meat" used by web surfers. This term means that they cannot tell what relevance a graphic has to them. Often this is associated with hidden or unrecognizable navigation elements contained in a graphic. It is important that you choose graphics that demonstrate and support the theme of the page and the website.

This site demonstrates the use of muted colors to create a calming effect for the site. Since the site is focused on professionals who need to obtain content for their sites, and the focus is on providing content for educational and family product manufacturers and suppliers, the colors are seen as being more mature.